Atlanta Falcons GM Terry Fontenot Explains Why 2025 is Key for Kyle Pitts

Kyle Pitts’s Journey with the Atlanta Falcons
Kyle Pitts made a significant impact in his rookie season with the Atlanta Falcons in 2021, becoming just the second rookie tight end to surpass 1,000 yards in NFL history. Mike Ditka was the first and only other tight end to achieve this feat before Pitts. However, the subsequent three years have been filled with challenges for Pitts, the Falcons, and their fans who have eagerly awaited consistent performance from the talented player.
General manager Terry Fontenot played a key role in bringing Pitts to the team, selecting him as the highest-drafted tight end in NFL Draft history with the No. 4 overall pick. This marked Fontenot's first draft as the Falcons' general manager, and he has expressed confidence in Pitts's potential.
Fontenot acknowledged that Pitts has faced several obstacles, including injuries and a changing quarterback situation. Over the course of his career, Pitts has had to adapt to five different quarterbacks, with Taylor Heincke being the sixth. Despite these challenges, Fontenot believes that Pitts maintains the right mindset, focusing on being a great teammate and contributing positively to the team dynamic.
Positional Flexibility and Training Camp Performance
Pitts's rookie year saw him playing more as a wide receiver than a traditional tight end. According to PFF, he spent 63% of his snaps at the slot or wide receiver, splitting almost equally between the two positions. Last season, he lined up as an inline tight end nearly 50% of the time, which was the highest percentage of his career.
In training camp, Pitts has primarily been seen in the slot or out wide, working closely with the wide receivers. His performance has been impressive, making him a standout in camp. Fontenot noted that Pitts is showing up in great physical condition and moving well, which is a positive sign for his development.
Contract Considerations and Future Prospects
Pitts is currently in the final year of his rookie contract, and several tight ends have signed new deals during the offseason, influencing the market. While his agent may argue that Pitts plays more like a wide receiver, tight ends such as George Kittle and Trey McBride are averaging $19 million per season on new contracts. If Pitts delivers his best season in a contract year, the Falcons could consider using the franchise tag, which would provide a one-year, fully guaranteed contract at the average of the five highest-paid players at his position.
The projected franchise tag number for a tight end in 2026 is expected to be around $16 million, compared to $28.1 million for a wide receiver. The Falcons hope that Pitts will put together a season worthy of a top-five deal, but Fontenot has not publicly discussed contract negotiations.
A New Era for Kyle Pitts
There is still time for Pitts to become an All-Pro player, but his time with the Falcons is limited, as he has just one year left on his contract. He has developed a friendship with his quarterback, showing increased explosiveness in training camp. The Falcons are finding ways to get him the ball, and there is a sense that this year might be different for Pitts.
Despite past expectations, the current atmosphere around Pitts feels more promising. With improved health, a strong mindset, and a focus on teamwork, the Falcons are optimistic about what lies ahead for their tight end.
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